Order fulfillment refers to the entire process starting from the sale, up until the post-delivery experience of the customer. It covers all the essential aspects such as receiving, processing, and delivering orders.
Most eCommerce sellers carry out order fulfillment themselves or outsource some of the operations. A great example of order fulfillment is Amazon’s FBA plan wherein they cover all the processes that are involved after you sell a product.
Let’s take a closer look at these steps to learn more about how eCommerce fulfillment functions..